Table Grape Supply Chain

Optimizing Mercadona’s Table Grape Supply Chain for Quality, Efficiency, and Sustainability

This project analyzes Mercadona's table grape supply chain and proposes strategic improvements to align with its commitment to high quality, affordable products and customer satisfaction. Key challenges include seasonal sourcing gaps, reduced profit margins and sustainability concerns. The conclusion of this study recommends diversifying sourcing to Brazil, adopting EPS packaging for better product preservation and transitioning to eletric vehicles for local transport.